How to Do an Instagram Direct Message: The Ultimate Guide [2025]

Messaging on Instagram has become a massive trend, connecting millions of users daily. Whether you’re chatting with friends, responding to customer inquiries, or sharing memes with your favorite creators, Instagram Direct Messages (DMs) have taken center stage in how we communicate. With such popularity, it’s essential to understand the ins and outs of sending a DM.

But with its growing popularity, you might still wonder how to make the most of it. How do you send a DM? What features can you use? And how can businesses leverage it to build meaningful connections? This ultimate guide answers all those questions and more. Whether you’re using Android, iPhone, or desktop, you’ll be equipped to use Instagram DMs like a pro by the end. 

What Do You Mean by Direct Message on Instagram?

A Direct Message (DM) on Instagram is a private way to communicate with other users on the platform. Unlike comments or posts, which are public, DMs allow you to send one-on-one or group messages that only the recipients can see. Through Instagram DMs, you can share text, photos, videos, voice messages, and even links, making it a versatile tool for personal and professional conversations.

Whether you want to catch up with a friend, inquire about a product, or respond to a story, DMs keep your interactions private and secure. They’re in the top-right corner of your Instagram home screen, marked by a paper airplane icon, making them easy to access and use.

Also Read: How to Create Group in Instagram: A Detailed Guide [2025]

How to Send Instagram Direct Messages

Sending a Direct Message (DM) on Instagram is quick and easy, whether using Android, iPhone, or a desktop. Simply tap the paper airplane icon at the top-right corner of your screen to open your messages. From there, you can compose and send private messages to anyone on Instagram. Next, let’s look at how to send DMs on Android, iPhone, and desktop.

How to Send Instagram Direct Messages on Android

1. Launch Instagram Account

Open the Instagram app on your Android device and log into your account.

2. Click on the Messenger Icon

Tap the paper Messenger icon in the top-right corner of the home screen to access the DM section.

3. Choose Pencil Icon

Press the new message icon (a pencil and paper symbol) in the top-right corner.

4. Choose the Username

Type the name or username of the person you want to message in the search bar.

5. Click on the Send Option

Hit Send, and your message will be delivered instantly!

How to Send Instagram Direct Messages on iPhone

1. Open Instagram App

Launch the Instagram app on your iPhone and log in.

2. Hit the Airplane Icon

Tap the Airplane icon in the upper-right corner to open your messages.

3. Click on the Pencil Icon

Tap the new message button (a pencil and paper icon) at the top.

4. Find User

Use the search bar to find the user you wish to message by typing their name or username.

5. Choose Recipient

Select the recipient, and type your message.

6. Hit the Send button

Press the Send button to complete the Process.

How to Send Instagram Direct Messages on Desktop

1. Open Instagram

Visit Instagram.com and sign in to your account.

2. Hit the Messanger Icon

Click the paper Messanger icon in the top-right corner of the screen to open the DM section.

3. Choose New Message

Click the New Message button.

4. Find Recipient Name

Search for the recipient’s username in the search bar and select their profile.

5. Type Message

Type your message in the text field at the bottom of the chat window.

6. Hit Enter

Press Enter or click Send to deliver your message.

How To React To Messages On Instagram

Reacting to messages on Instagram is a fun way to express emotions without typing a response. Whether it’s a heart for something sweet or a laugh for a funny meme, reactions add personality to your chats. Here’s how you can do it:

Step 1: Open Direct Messages

Tap the paper airplane icon in the top-right corner of the Instagram app to access your Direct Messages.

Step 2: Select a Chat

Open the chat containing the message you want to react to.

Step 3: Long-Press the Message

Press and hold the specific message. A set of emoji options will appear above it.

Step 4: Choose Your Reaction

Tap on the emoji that best fits your reaction. It will immediately appear below the message.

How to Delete Instagram Messages?

Deleting Instagram messages is quick and easy. You can unsend specific messages or delete conversations to tidy up your inbox. The choice is yours, and both methods are straightforward. 

Also Read: How to Delete or Deactivate Instagram Account: Android and iPhone [2025]

To Unsend One or Two Messages

1. Open the Chat: 

Go to your Instagram Direct Messages by tapping the paper airplane icon and open the conversation where the message you want to unsend is located.

2. Find the Message: 

Locate the specific message you want to unsend.

3. Long-Press the Message: 

Press and hold the message until a menu pops up.

4. Select “Unsend”: 

Tap the Unsend option, and the message will be removed from your and the recipient’s chat.

To Delete an Entire Conversation

1. Open the Direct Messages: 

Tap on the paper airplane icon to access your DMs.

2. Find the Conversation: 

Scroll to the chat you want to delete.

3. Swipe Left (iOS) or Long-Press (Android): 

On iPhone, swipe left on the chat and tap Delete. On Android, long-press the chat and choose Delete from the menu.

4. Confirm Deletion: 

Instagram will ask you to confirm, so tap Delete to remove the conversation.

What is Instagram Direct Message API?

The Instagram Direct Message API is a powerful tool that allows businesses and developers to integrate Instagram’s messaging capabilities into their systems. It enables automated interactions, such as responding to customer inquiries, managing conversations, and sending promotional messages directly through Instagram DMs.

With this API, businesses can streamline customer communication, improve response times, and offer a personalized experience. It supports automated replies, chatbots, and message routing to ensure the right team handles specific queries. The API is beneficial for scaling customer engagement and enhancing marketing strategies.

How Businesses Leverage Instagram Messenger API for Marketing

The Instagram Messenger API helps businesses automate conversations, respond quickly to customer queries, and deliver personalized messages. It’s a powerful tool for driving engagement, boosting sales, and enhancing customer experiences.

Use Case #1: Drive Sales

Businesses can use Instagram Messenger API to drive sales by engaging directly with potential customers. Automated responses can instantly answer product inquiries, recommend items based on customer preferences, and even guide users through checkout. Personalized messages, such as discounts or exclusive deals, create a seamless shopping experience that converts interest into purchases. This instant and tailored communication builds trust and encourages customers to shop confidently, boosting overall sales and revenue.

Use Case #2: Route Messages to the Right Teams

The Instagram Messenger API simplifies message management by automatically routing queries to the appropriate teams. Whether it’s sales, support, or marketing, the API ensures each query is handled by the right person, improving response efficiency. For example, product-related questions can go to sales, while technical issues can be directed to customer support. This intelligent routing saves time and enhances the customer experience by providing faster and more relevant responses.

Use Case #3: Streamline Customer Service Efforts

Providing excellent customer service becomes more manageable with the Instagram Messenger API. Businesses can automate FAQs, offer instant solutions, and handle multiple queries simultaneously. The API allows a seamless transition from bots to human agents for more complex issues, ensuring customers receive the support they need without delay. This efficiency reduces wait times and enhances customer satisfaction, making it a valuable tool for businesses aiming to deliver exceptional service at scale.

Use Case #4: Exclusive Promotions and Launches

Instagram Messenger API helps businesses run exclusive promotions and product launches with precision. Brands can send targeted messages to loyal customers about upcoming offers or product drops. Companies can boost engagement and encourage early purchases by creating a sense of exclusivity. For example, sending “early bird” discount codes or sneak peeks of new collections directly through DMs creates excitement and drives conversions.

Use Case #5: Event Marketing and Updates

With Instagram Messenger API, businesses can effectively promote events and provide updates in real-time. Whether it’s a webinar, live event, or in-store experience, brands can share event details, reminders, and RSVP links via DMs. This personalized approach ensures attendees stay informed and engaged. Post-event follow-ups, such as surveys or exclusive offers, can also be automated to maintain engagement and nurture relationships.

How to Access the Instagram API

Accessing the Instagram API allows businesses and developers to integrate Instagram’s features into their applications. With the API, you can manage content, automate messaging, and streamline marketing, customer service, or analytics workflows. To access it, you must create a developer account and follow specific steps to set up API integration.

1. Create a Developer Account

Visit Meta for Developers and sign up for a developer account.

2. Set Up an App

In the dashboard, click on Create App and select the appropriate app type (e.g., Business). Provide the required details, such as the app name and purpose.

3. Connect Your Instagram Account

Link your Instagram Business or Creator account to the app. Ensure your account is connected to a Facebook page.

4. Generate Access Tokens

Navigate to the Instagram Graph API section, request access permissions, and generate the required access tokens for authentication.

5. Test the API

Use tools like Graph API Explorer to test the API endpoints and confirm successful integration.

6. Go Live

Submit your app for review if you use the API for public access. Once approved, your app will go live.

15 Best Practices for Sending and Responding to Instagram Direct Messages

Using Instagram DMs effectively helps you build strong connections for personal chats or business purposes. Following best practices ensures your messages are clear, professional, and engaging. From personalization to quick replies, these tips will enhance your communication and create meaningful interactions.

1. Personalize Each Message

Adding a personal touch to your messages makes the recipient feel valued. Use their name and reference any relevant details, like their recent posts or previous interactions. Personalization helps establish a connection and makes the conversation more engaging. Avoid generic messages that sound automated, as they may not resonate well. A simple “Hi [Name], loved your recent post!” can go a long way in starting a meaningful interaction.

2. Respond Quickly

Timely responses demonstrate professionalism and show that you respect the recipient’s time. Try to reply within a few hours, especially for business inquiries. If unavailable, use Instagram’s auto-reply feature to acknowledge the message and set expectations for when you’ll respond. Quick replies help maintain interest and build trust, particularly when customers seek immediate answers.

3. Keep It Short and Clear

Avoid overloading messages with too much information. Instead, focus on being concise and to the point. Clear communication makes it easier for the recipient to understand your message and respond. For example, if you’re sharing details about a product, mention the key points and provide a link for more information. This ensures your messages are both practical and engaging.

4. Use Emojis Wisely

Emojis can make your messages more friendly and relatable but do just what is necessary. Choose emojis that complement your tone and enhance the message without overwhelming it. For example, a thumbs-up emoji can reinforce positivity, while a smiley adds warmth. Balance is key—keep your emojis relevant and professional, especially in business conversations.

5. Stay Polite and Respectful

Always use respectful language, even in challenging situations. Whether you’re dealing with a complaint or a misunderstanding, maintaining a calm and polite tone can de-escalate tensions and leave a positive impression. Avoid using slang or informal language unless it aligns with your audience’s preferences.

6. Avoid Spamming

Refrain from sending multiple unsolicited messages, which can annoy recipients and damage your reputation. Focus on meaningful, valuable interactions, such as responding to queries or offering helpful information. Businesses should send promotional messages sparingly and only to users who have opted in.

7. Proofread Your Messages

Take a moment to check for typos, grammatical errors, and clarity before hitting send. A polished message reflects professionalism and avoids misunderstandings. Poorly written messages can leave a negative impression, so double-check your content to ensure it’s error-free.

8. Use Quick Replies for FAQs

For businesses, Instagram’s quick reply feature can save time and ensure consistent responses to common questions. Pre-set replies for frequently asked queries, such as shipping details or return policies, to handle multiple inquiries efficiently. This automation helps improve customer experience while keeping conversations smooth.

9. Incorporate Call-to-Actions (CTAs)

Adding clear CTAs encourages engagement and guides recipients toward the desired action. Whether “Click the link to shop now” or “Reply if you’d like more details,” a well-placed CTA keeps the conversation moving forward and ensures clarity in communication.

10. Respect Privacy

Avoid asking for sensitive personal information or sharing private details over DMs. Be transparent about using any information provided and respect the recipient’s boundaries. Following privacy guidelines builds trust and ensures ethical communication.

11. Follow Up Thoughtfully

If someone doesn’t respond, follow up after a reasonable time. A gentle reminder like, “Just checking if you had a chance to look at my previous message,” shows your interest without being pushy. Limit the number of follow-ups to avoid annoyance.

12. Segment Your Audience

For businesses, categorizing recipients based on interests, behavior, or demographics helps create targeted messaging. Tailoring messages to specific groups ensures relevancy and boosts engagement. Use tools like Instagram Insights to understand your audience better and craft appropriate messages.

13. Stay Professional in Business Conversations

Maintain a professional tone, especially when interacting with clients or customers. Avoid slang or overly casual language unless your audience prefers it. Being professional builds credibility and ensures your messages align with your brand’s image.

14. Use Instagram’s Interactive Features

Enhance engagement by using interactive features like polls, stickers, and links. For example, you can use a poll to gather opinions or share clickable links to drive traffic to your website. These features make conversations more dynamic and engaging.

15. Monitor Performance and Optimize

Regularly analyze your DMs to see what’s working and what isn’t. Track response times, engagement levels, and feedback to refine your approach. Use these insights to improve your messaging strategy and enhance future interactions for better results.

Conclusion

Mastering Instagram Direct Messages is a game-changer for personal interactions and business growth. Whether connecting with friends, resolving customer queries, or promoting your brand, following best practices ensures your messages are effective and engaging. With tools like the Instagram Messenger API and interactive features, you can streamline communication, enhance customer experiences, and build stronger relationships.